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Origins & Philosophy > What to Expect > Not For Profit - Currency Match
Origins & Philosophy
Our mission is to eliminate poor communication. That sounds like a lot, but we like a challenge. If you have anything that you think might bring us closer to our objective, then tell us!
When we’re asked what we can do, our answer is to enquire about what is required. You see, bespoke solutions are not about providing a menu, but about analysing the situation and prescribing the best formula. You can’t treat a problem until you’ve diagnosed it.
It was at a charity dinner some years ago, that the senior partners behind the company realised that whilst desktop publishing may seem advantageous, the likes of Publisher and PowerPoint have not wiped out the market for professional design. The senior partners thought about it and decided that they’d start a company; this was a company that has since branched out to a variety of media but which sticks to the principles of simplicity and style. The company is increasingly analytical and will continue to become more so.
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